Boost Your Accounting Referrals
Guerrilla Social Media Marketing Tips
The internet has created and leveled the marketing field for many businesses including Accounting Firms. On the internet, all businesses are on equal footing. Small firm partners can get equal mileage and exposure as firms with many partners in its roster. The advantages of social media marketing are endless. With the right strategy, your firm can attract more potential clients through your accounting... [Read more]
Understanding Local Mobile Marketing
Are you confused yet? First it was social media and understanding how it can help your business. And before you can get it fully implemented and see the value with ROI, you are hit with this new trend – Local Mobile Marketing. Your head must be swimming with an overload of information. Opportunities to do businesses with people on the other side of the globe became easier with Internet and websites.... [Read more]
Mobile Marketing ~ The Next Big Trend
Businesses are often on the look-out for alternative forms of advertising that will be fruitful and friendly. Meaning, these new methods have to be both effective and budget friendly. For sometime now, a form of mobile marketing known as text messaging has been one of those guerrilla advertising techniques being used by many. But with the development and launch of smartphones and its capability of... [Read more]
Can Accountants Measure the ROI of Social Media?
Accountants that are using Social Media for business have either recognized and set specific goals that they expect to achieve, or at a minimum have anticipated general benefits that they feel they will realize from using it as a tool in their accounting firm. To find out if your strategy has been successful and is attaining the desired results you must quantify some things over time and measure your... [Read more]
3 Deadly Social Media Mistakes For Accounting Firm Partners
Five or even ten years ago, planning your marketing strategy meant spending a whole lot of money because what were available were the traditional methods- TV, Radio and Print. Sometimes, events would be thrown in. All the traditional methods involved a lot of time, effort and yes, a whole lot of money. Technologies that can aid in an intensive marketing blitz were non-existent then. The birth of social... [Read more]
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